October 21, 2015
You started your cleaning franchise for many reasons. Of course, you want to be a great. However, too many companies fail to make it for a lack of knowledge of some secrets to success. To help you avoid the many possible pitfalls, here are the top 5 secrets to making your commercial cleaning franchise great.
- Stay Current on Industry Standards and Innovations
Some franchise owners may be tempted to see themselves as part of the rugged blue-collar workforce. These types may eschew studying governmental reports and industry journals. Doing so is a mistake. It is important to success to keep abreast of the latest professional standards.
Knowing just how to clean efficiently and within regulations can save money. Moreover, this society is ever-changing technologically. There are always new innovations that have the potential to help you conduct business faster and with lower labor costs.
- Make Sure Employees Pay Attention to Detail
It is best to teach workers to clean as if the place was their own. Customers know when you and your workforce cut corners. Paying attention to detail is necessary to avoid the telltale mistakes that will result in losing a contract. Forgetting to dump trashcans and leaving dust on window sills are examples of lacks of focus that can cost you clients. - Fill a Niche
There is a temptation to go out and accept work from any client willing to pay. In some cases, doing so may be necessary. However, it always best to fill a niche. Stick with hospitals, restaurants, law firms or whatever. Over time, cleaners get used to the equipment and develop an efficient work pattern. Your niche can be geographical. Work in certain neighborhoods and develop a monopoly. - Follow the Business News
Along with establishing a niche, you will also want to follow the business news. Understand exactly which sectors of the economy are experience booms and which are in busts. Seek out those booming industries and perhaps develop a nice in them.
Also, you should not forget to pay attention to improvements in those lagging industries. Being the first to approach companies in improving economic areas may provide you with a long list of future clients. When theirs coffers fill again, they may call you.
- Get Paid What You Are Worth and a Bit More
Do not undersell your services. In a capitalist society, it is a zero-sum game. A client who can get you for a pittance will do so. It is your responsibly to your cleaning franchise and its workers to make a profit. You do so by charging clients a sufficient amount to cover operation costs and then more. It is wise to speak with a business advisor about how much of a markup to add to your services.
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